Catholic Healthcare West, California’s largest not-for-profit hospital provider, announced in late June that it has launched a series of advertisements advocating healthcare reform in California and urging lawmakers to pass healthcare legislation this year.
“We view access to health care as a fundamental human right,” said Lloyd Dean, president and CEO of the San Francisco-based hospital system. “At the state level, we are beginning to see real momentum toward an improvement, and we want to do our part to help make universal access a reality for Californians.”
CHW will run a series of print advertisements through mid-September in select national and California publications. The full-page ads will appear in The Wall Street Journal, the New York Times, the Sacramento Bee, and the San Francisco Chronicle. Additionally, the ads will run in Newsweek, Time, and US News & World Report magazines. View the first advertisement.