As part of its new portal, WebMD is offering consumers a free service to store and maintain their personal health history in a secure, centralized location in order to take a more active role in managing their health. Consumers can compare their personal health scores with those of their peers and track their progress against a personalized WebMD health plan. In addition, a personalized report is provided with potential health risks to discuss with the consumer’s physician. Through the WebMD proprietary database, consumers can also find a physician and make an appointment using an online application. In addition, online tools let them do sophisticated searches for medical information, including the “symptom checker,” which allows people to pinpoint potential conditions associated with physician symptoms. And for even more connectivity to the medical community, the new portal has 140 expert-led and peer-to-peer message boards in addition to physician and patient blogs. The WebMD Health Network reaches more than 35 million visitors a month. Read the press release.
