Value for Sponsors
Achieve specific marketing objectives to build brand awareness and identify leads
- Access financial decision-makers in the healthcare industry
- Deepen relationship with loyal HFMA members and customers
- Align with the HFMA brand, recognized for value, quality and innovation
Value for Members
Members know that each of HFMA's products and services has been carefully selected, screened, and monitored to maximize value in both their day-to-day business interactions and their careers. This results in financial savings as well as performance improvement for members and their organizations.
Types of Sponsorships
- Event sponsorship (multiple-tiers)
- National conferences, seminars and related events
- Special interest group forums
- Distance learning programs
- Web-site areas
- Special offers
- Financial discounts on products and services
- Unique offers customized to HFMA members
- Joint creation of new products and services
- Co-branded products
- Syndicated content
- Research projects
- Combination of above
To Become A Sponsor
The selection considerations:
- A credible company that adds value to the Association, our members, and their organizations.
- Market analysis to determine fit with the needs of our members and customers.
- Fits with HFMA's business strategy.
- Environmental factors including social, political, and technical.
- Market performance including financial and client-base factors.
- Reference check with members that use potential services.
- The ability to commit appropriate level of resources over the length of the relationship.
Published Educational Supplements
Each year HFMA members provide feedback on their urgent priorities and look to HFMA for direction on addressing those priorities. Published Educational Supplements illustrate the depth and breadth of HFMA’s influence. However, without sponsors as guides and patrons, this type of publication would not be possible. Sponsor representatives, along with industry leaders, are the subject matter experts on a chosen topic. Projects are coordinated by HFMA’s editorial staff, and may include a mix of primary and secondary research. HFMA will also work with sponsors on marketing and distribution options.
Examples of Available Published Educational Supplements:
Contact Kurt Belisle or call (800) 252-4362 ext. 330.