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The consolidation of physician practices within hospital systems is gaining momentum as the care delivery system continues to shift from independent islands of care to interdependent physician-hospital care coordination. Clearly, this revolutionary change is largely driven by the Affordable Care Act (ACA), with its emphasis on improving cost and quality of care, along with today’s healthcare market pressures. To lay the foundation of what is required for successful integration, however, it is important to take a closer look at what is driving consolidation and the success factors on which it depends.
Of all the barriers and risks to successful consolidation, cultural issues constitute the biggest hurdle. Health systems face the challenge of needing to reconfigure and redeploy their physical assets to better align with community needs and new business models. A transaction is unlikely to return value if there was a lack of due diligence in assessing cultural factors, determining fit, and evaluating strategic compatibility. Physicians should not be only the targets of consolidation; they should be partners in the process. Physicians should see a demonstrable “value proposition” from consolidation that results in cost savings, revenue enhancement, and quality improvement.
The drivers of the current consolidation wave define the potential advantages for physician-hospital affiliation. All payers—from insurers to companies, to individual healthcare consumers—are creating reimbursement pressures at the very time that physicians face increased capital needs such as electronic health records and regulatory compliance. Meanwhile, capital is far more costly for a smaller physician practice than for a larger health system. Add the need for size and scale to gain greater efficiencies, and the expense of complying with the ACA and other regulatory initiatives, and the motivation from the physician side is obvious.
Achieving economies of scale—and skill—are key reasons to consolidate, as these are now more important means to drive waste and costs out of the delivery system at more than an incremental basis. Given the decreases expected in reimbursement, providers must strive to reduce utilization and waste by an order of magnitude (think in terms of 30 to 40 percent) while implementing a patient-centric strategy to improve clinical quality.
In this rapidly changing environment, many of the traditional “rules of the road” no longer apply. The consolidation process in many health systems has evolved to become more structured and disciplined in its planning and execution, including the identification of potential barriers or problems, like compensation plans and information technology lifecycles. It is important to note that any consolidation represents a profound change for traditionally independent physicians and they will likely experience periods of confusion, anger, and even remorse.
The key to successful integration is continual communication, providing the physicians with the data, showing them the variations in care and outcomes for unconsolidated services, and demonstrating the savings and quality improvement that can come from alignment. An effectively aligned, performance-based, physician-hospital organizational structure will emphasize shared vision, goals, and quality initiatives to overcome the conflicts over autonomy, entitlement, and unclear expectations that mark a culturally misaligned organization. This level of integration builds upon, yet transcends vertical integration (i.e., combining services that are different but part of the same product) to embrace alignment among all key players and create a common viewpoint and objective across the enterprise.
Kevin C. "Casey" Nolan is a managing director, Navigant Healthcare, Washington, D.C.
Publication Date: Wednesday, June 05, 2013
TriMedx helps health systems control costs and uncover savings opportunities by optimizing the clinical engineering function.
Patient financial engagement is more challenging than ever – and more critical. With patient responsibility as a percentage of revenue on the rise, providers have seen their billing-related costs and accounts receivable levels increase. If increasing collection yield and reducing costs are a priority for your organization, the metrics outlined in this presentation will provide the framework you need to understand what’s working and what’s not, in order to guide your overall patient financial engagement initiatives and optimize results.
A leader from McKesson discusses how healthcare reform is forcing hospitals and health systems to take a different approach to capacity management and patient flow.
No two patients are the same. Each has a very personal healthcare experience, and each has distinct financial needs and preferences that have an impact on how, when and if they chose to pay their healthcare bill. It’s no longer effective to apply static billing techniques to solve the complex challenge of collecting balances from patients. The need to tailor financial conversations and payment options to individual needs and preferences is critical. This presentation provides 10 recommendations that will not only help you improve payment performance through a more tailored approach, but take control of rising collection costs.
Emad Rizk, MD, president and CEO of Accretive Health, discusses the uncertainty facing hospitals and the transitions affecting revenue cycle management.
This white paper, written by Apex Vice President of Solutions and Services, Carrie Romandine, discusses the importance of patient segmentation and messaging specifically related to the patient revenue cycle. Applying strategic messaging that is tailored to each patient type will not only better educate consumers on payment options specific to their billing needs, but it will maximize the amount collected before sending to collections. Further, targeted messaging should be applied across all points of patient interaction (i.e. point of service, customer service, patient statements) and analyzed regularly for maximized results.
Jim Bohnsack, vice president, solution & corporate development for Conifer Health Solutions, explains how the company helps healthcare providers leverage data to deliver better outcomes while optimizing reimbursement for all payment arrangements.
This white paper, written by Apex President Patrick Maurer, discusses methods to increase patient adoption of online payments. Providers are now seeking ways to incrementally collect more payments due from patients as well as speeding up the rate of collections. This white paper shows why patient-centric approaches to online payment portals are important complements to traditional provider-centric approaches.
Steve Scibetta, senior director of channel sales for Ontario Systems' healthcare product line, shares insights into effectively managing receivables.
Increased electronic engagement between healthcare providers and patients provides significant opportunities for improving revenue cycle metrics and encouraging patients to access EHRs. This article, written by Apex Founder and CEO Brian Kueppers, explores a number of strategies to create synergy between patient billing, online payment portals and electronic health record (EHR) software to realize a high ROI in speed to payment, patient satisfaction and portal adoption for meaningful use.
Elena White, vice president of risk, quality, and network solutions for Optum, discusses how healthcare providers can leverage data and technology as they enable risk in their organization.
Faced with a rising tide of bad debt, a large Southeastern healthcare system was seeing a sharp decline in net patient revenues. The need to improve collections was dire. By integrating critical tools and processes, the health system was able to increase online payments and improve its financial position. Taking a holistic approach increased overall collection yield by 10% while costs came down because the number of statements sent to patients fell by 10%, which equated to a $1.3M annualized improvement in patient cash over a six-month period. This case study explains how.
Somnia President and CEO Marc Koch, MD, MBA, explains how hospitals can drive transformative change in the perioperative experience for outstanding clinical and financial outcomes.
With the ICD10 deadline quickly approaching and daily responsibilities not slowing down, final preparations for October 1 require strategic prioritization and laser focus.
PMMC President Roger L. Shaul discusses the effects of healthcare reform on revenue cycle management and how PMMC's products help clients adapt to a changing financial environment.
Read how Gwinnett Medical Center provides clear connections to financial information, offers multiple payment options for patients, and gives onsite staff the ability to collect payments at multiple points throughout the care process.
Greg Burgess, Founder and Chief Product Officer at Burgess Group shares insights and opportunities for payment integrity in the rapidly changing healthcare IT landscape.
Read how Orlando Health was able to perform deeper dives into claims data to help the health system see claim rejections more quickly–even on the front end–and reduce A/R days.
To maintain fiscal fitness and boost patient satisfaction and loyalty, healthcare providers need visibility into when and how much they will be paid–by whom–and the ability to better navigate obstacles to payment. They need payment clarity. This whitepaper illuminates this concept that is winning fans at forward-thinking hospitals.
Financial services staff are always looking for ways to improve the verification, billing and collections processes, and Munson Healthcare is no different. Read about how they streamlined the billing process to produce cleaner bills on the front end and helped financial services staff collect more than $1 million in additional upfront annual revenue in one year.
Effective revenue cycle management can be a challenge for any hospital, but for smaller providers it is even tougher. Read how Wallace Thomson identified unreimbursed procedures, streamlined claims management, and improved its ability to determine charity eligibility.
Before launching an energy-efficiency initiative, it’s important to build a solid business case and understand the funding options and potential incentives that are available. Healthcare leaders should consider taking the steps outlined in the whitepaper to ease the process of gaining approval, piloting, implementing, and supporting sustainability projects. You will find that investing in sustainability and energy efficiency helps hospitals add cash to their bottom line. Discover how hospitals and health systems have various options for funding energy-efficient and renewable-energy initiatives, depending on their current financial structure and strategy.
Health care is a dynamic mergers and acquisitions market with numerous hospitals and health systems contemplating or pursuing formal arrangements with other entities. These relationships often pose a strategic benefit, such as enhancing competencies across the continuum, facilitating economies of scale, or giving the participants a competitive advantage in a crowded market. Underpinning any profitable acquisition is a robust capital planning strategy that ensures an organization reserves sufficient funds and efficiently onboards partners that advance the enterprise mission and values.
The success of healthcare mergers, acquisitions, and other affiliations is predicated in part on available capital, and the need for and sources of funding are considerations present throughout the partnering process, from choosing a partner to evaluating an arrangement’s capital needs to selecting an integration model to finding the right money source to finance the deal. This whitepaper offers several strategies that health system leaders have used to assess and manage capital needs for their growing networks.
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