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Physicians are essentially seeking four things from hospitals, according to Quint Studer, president of Studer Group®, an outcomes-based healthcare consulting firm: quality, efficiency, input, and appreciation. The Physician Preference Card is one tool that addresses all of these satisfiers and hardwires a process that opens up communication with physicians.
The concept has long been used in other industries - think travel agencies and airlines -and in many healthcare organizations for surgeons. Now other areas of the hospital are documenting physician preferences in a format that is easily used by frontline staff who work with clinicians on a day-to-day basis.
The purpose of the card is to demonstrate to physicians that the hospital values them, respects their time, cares about their patients, and wants them to work as efficiently as possible. Resulting improvements in patient, employee, and physician satisfaction can lead to bottom lead results, says Studer.
Physician preference information can be captured and distributed in multiple formats, including:
Samples of the first option, along with a sample information collection form, are shown below.
Registered users of the Studer Group website (www.studergroup.com) can access a toolkit that provides step-by-step instructions for implementing the physician preference card system.
Information preferred prior to rounding:
Pager: 555-1114 (until midnight)
Home: 833-2350 (after midnight)
Source: Studer Group, 2008. Used with permission
Publication Date: Tuesday, May 26, 2009
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Cindy Matthews, executive vice president, Community Hospital Corporation, discusses how rural and community hospitals can use collaborative partnering to position for success through tough market conditions.
Rick Heise, senior vice president, revenue cycle, at Cerner Corporation, discusses the importance of integrating clinical and financial data to excel in health care’s changing payment environment.
Dale Hockel, senior vice president of operations, and Jim Fanelli, CFO, TriMedx, share strategies for elevating clinical engineering through innovative management programs.
Russ Graney, founder and CEO for Aidin, and John Laursen, head of business development for Aidin, share insights on how to improve care transitions between acute and post-acute care settings and incentivize high-quality patient outcomes.
Scott Elston, strategic accounts manager, GE Healthcare Services, describes how substantial cost reduction in health care requires rethinking business strategy and asset use.
Robert Williams, MD, director, Deloitte Consulting LLP, and Arielle Freiberger, product strategist, ConvergeHEALTH by Deloitte, explain how sophisticated retrospective, real-time, and predictive data analytics can inform decision making to reduce costs and improve care.
Stuart Hanson, director of business development (healthcare solutions) at Citi Retail Services, discusses how improving the payment experience can benefit consumers and healthcare providers.
Scott Schmidt, vice president, Cerner RevWorks, LLC, shares insights on best practices for maximizing a revenue cycle management partnership.
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