Cost:

Free for HFMA Members
Buy HFMA Membership to Attend

Date:

Nov 18, 2020

Time:

1:00 PM CT

Length:

1 Hr 0 Min

Audience:

Business Partners
Health Plans
Hospitals and Other Providers
Physicians and Other Practitioners

Career Level:

Executive
Experienced Professional
Mid-Senior

Recommended for:

Information Technology
Patient Access
Patient Experience
Patient Financial Services

Delivery Method:

Group Internet Based

Advance Preparation:

None

Prerequisites:

None

Podcast | Revenue Cycle
Chris Hobson, from Orion Health discusses CMS’s upcoming deadline for interoperability requirements for payers and Geneva Schlabach from Vispa and Mike Duke from Baker Tilly talk about denials management.
Save
Live Webinar | Revenue Cycle
<div>COVID-19's impact on hospitals and health systems means that organizations face huge opportunity costs if they allow ongoing, pandemic-related challenges to interrupt revenue cycle initiatives. Providers choosing to remain static and w...
Save
On Demand Webinar | Update | Revenue Cycle
As CMS continues to advance the Quality Payment Program (QPP) for physicians and practitioners, proposed changes are affecting both the Merit-based Incentive Payment System (MIPS) and the Advanced Alternative Payment Models (APMs). With CMS...
Save
Live Webinar | Revenue Cycle
The pandemic has exacerbated the financial burden on both patients and providers. Thus, it has become increasingly important for healthcare providers meet patients at their point of need, both clinically and financially. This webinar explor...
Save
Article | Revenue Cycle
An initiative that incorporates HFMA’s MAP Keys has significantly reduced vendor management costs, enhanced net revenue and strengthened efficiency and performance among 11 collaborating health systems.
Save
Live Webinar | Basic | Revenue Cycle

RWJBarnabas improves access with aggressive growth strategy

Hosted by HFMA

Sponsored by Healthgrades
Healthgrades
Live Webinar | Basic | Revenue Cycle

RWJBarnabas improves access with aggressive growth strategy

Speakers

Description

Today's healthcare consumers increasingly shop for providers like they shop for other items, with 78% looking at two or more physicians before making an appointment with a new practice. Given fierce competition and budgetary pressures, provider growth depends on processes that are proven to drive commercially insured patients. To attract new patients, RWJBaranabas strives to meet consumers where they are as they search online for healthcare and to make it easy to access services.

Join this session to learn how RWJBarnabas added over $20 million in contribution margin across more than 600 designated providers, with 6:1 ROI based on new patients alone, and divested from other programs proved less effective.

Sponsored by: Healthgrades
After this program, you'll be able to..
  • Give patients convenient options for making appointments with your organization by highlighting where consumers can go to find a doctor
  • Maintain and grow the number of consumers engaged with your organization by intercepting consumers who are researching competing providers
  • Convert patients who are actively seeking care by maximizing your investment in third-party search sites
  • Describe to aligned providers how you can help them grow their practices
Tools and Takeaways: