HFMA Webinars

Upcoming Live Webinars

November 12 | Proactive Revenue Cycle: Using AI to Change Payer Behavior

Uncovering, assessing and changing payer behavior is one of the most promising value propositions for which progressive health systems are turning to AI. This webinar offers first-of-its-kind insights into how payers use their data advantage to generate leakage and takes you under the hood of a health system’s data science process to uncover and change those behaviors. You’ll learn firsthand how Inova Health System turned its own data into a tool to predict, assess and address leakage proactively, as well as the processes to get payers to respond. These insights will help inform your AI strategy, highlight practical and tangible uses, and demonstrate how modern revenue cycles use data science to operate more proactively and efficiently.

November 17 | New Data Reveals How RCM Leaders Are Confronting Pressures

Rising denials, staffing shortages and looming Medicaid cuts are reshaping how hospitals and health systems manage their revenue cycles. This year, 61% of organizations expect their financial performance to decline unless they change their RCM systems and processes. Join the webinar for an exclusive first look at the 2026 RCM Benchmark Survey Report, drawn from 102 hospital and health system RCM leaders. You’ll get the data behind the trends and hear directly from RCM leaders on how their organizations are responding.

Reserve your spot to see the full findings and take away practical strategies for strengthening your organization’s financial performance.

November 19 | Maximizing Growth Opportunities in Your ASC

More than half of healthcare executives are considering their Ambulatory Surgery Center (ASC) strategy as payer pressure and patient preference continue to migrate procedures out of the hospital. This migration has increased the need for new technologies in the ASC- providing an equivalent experience and quality to the patients.  

Learn from a tenured ASC CEO on the implementation, economics, and best practices of maximizing your ASC program. The strategies discussed will enable administrators to prepare their programs, maximize growth opportunities, and discuss general considerations. 

December 3 | Denial Trends Decoded: Turning Data Into Dollars

Are you tired of watching your practice’s revenue disappear due to claim denials? Medical practices are facing a perfect storm of tighter margins, shifting payer rules and smaller billing teams. It’s more critical than ever to have a proactive strategy to combat denials. 

This webinar will break down the most common and costly denial trends in 2026 and give you practical, proven methods to recover revenue faster, even when resources are limited. 

December 8 | Beyond the EMR: Advanced AI for Mid-Revenue Cycle Outcomes

Most EMRs weren’t built to answer utilization management’s (UM) hardest question: where should my team focus right now? Relying on the EMR alone, or on static criteria tools, often means retrospective reports, not real-time AI insight. In this session, we’ll show how two health systems used AI-driven predictive analytics and UM-specific reporting to sharpen observation rate management, denial prevention, and case review, freeing UR nurses and physician advisors for the cases that needed them most. You’ll also hear how objective, shared data reshaped payer conversations, and how generative AI is creating new efficiencies in documentation and case review that improve revenue cycle throughput.

Browse HFMA’s extensive list of on demand webinars

Webinars + Membership

HFMA membership gives you more ways to learn, connect and stay current in healthcare finance and webinars are included at no extra cost.