Live Webinar | Medicare Payment and Reimbursement
Live Webinar | Innovation and Disruption
Live Webinar | Patient Financial Communications
Live Webinar | Operations and Other Technology
Blog | Quality Improvement

IPPS FY23 proposed rule: CMS seeks to bolster maternal health through a new public-facing hospital designation

Blog | Quality Improvement

IPPS FY23 proposed rule: CMS seeks to bolster maternal health through a new public-facing hospital designation

Hospitals would attain the “Birthing Friendly” designation by attesting to maternal health best practices in quality reporting.

From a healthcare policy standpoint, a headline of the FY23 proposed rule for hospital inpatient payments is a concerted effort by CMS to improve maternal health outcomes.

The rule would set the stage for hospitals to earn a “Birthing Friendly” designation, which would “assist consumers in choosing hospitals that have demonstrated a commitment to maternal health through implementation of best practices that advance healthcare quality, safety and equity for pregnant and postpartum patients,” according to a news release.

The designation would debut in late 2023 and would be earned by attesting “Yes” to both questions in the Maternal Morbidity Structural Measure, which previously was finalized for adoption in the Inpatient Quality Reporting (IQR) Program. Those questions gauge whether a hospital 1) is participating in a state or national perinatal quality improvement initiative and 2) is implementing patient safety practices or bundles as part of such an initiative.

In May, hospitals are due to report Q4 2021 data on maternity care, with initial data posted later in the year.

Maternal health also is being promoted through the proposed addition of two electronic clinical quality measures to the IQR Program: Cesarean Birth and Severe Obstetric Complications. Both would be reported on a voluntary basis in 2023 and then become mandatory in 2024.

About the Author

Nick Hut

is a senior editor with HFMA, Westchester, Ill. (

Sign up for a free guest account and get access to five free articles every month.


Related Articles | Quality Improvement

Blog | Medicare Payment and Reimbursement

IPPS FY23 proposed rule: Tweaks are in store for Medicare's quality-reporting and pay-for-performance programs

Temporary modifications to two pay-for-performance programs would ensure hospitals don’t face penalties amid the COVID-19 pandemic.

Blog | Coding

Hospitalists are more likely than other physicians to choose high-intensity codes for inpatient care, study finds

The billing and coding practices of hospitalists may contribute to the rising cost of hospital care in the U.S., according to conclusions of a new study.

News | Accountable Care Organizations

CMS's overhaul of the Direct Contracting program draws praise from supporters of value-based payment

Value-based payment advocates see reason for optimism in CMS’s recent decision on the future of its Direct Contracting model.

News | Value-Based Payment

Medicare’s much-hyped Direct Contracting model faces an uncertain future

Medicare’s Direct Contracting model, touted as representing the evolution of alternative payment models, could be shelved less than a year after getting started.