HFMA’s MAP Initiative

Created by and for healthcare leaders, HFMA's MAP Initiative provides a comprehensive revenue cycle strategy designed to help you MEASURE performance, APPLY evidence-based improvement strategies, and PERFORM to the highest standards.

MAP for Hospitals, Health Systems, and Physician Practices

Use publicly-available MAP Keys to measure benchmarks against your peers when you subscribe to MAP App, gain best practices at Revenue Cycle Conference (formerly known as MAP Event), and get recognized with the MAP Award.

MAP Keys

MAP Keys are publicly-available industry-standard metric or KPIs used to track your organization’s revenue cycle performance using objective, consistent calculations.


Uncover revenue cycle opportunities by comparing your performance to 600+ peer facilities.

Revenue Cycle Conference

Learn what it takes to build your team, extend accountability, and drive high performance in the revenue cycle when you join us for HFMA’s Revenue Cycle Conference (formerly MAP Event).

MAP Award

Earn recognition for your achievements in pursuing revenue cycle excellence.

MAP for Business Partners

HFMA’s MAP Key Connect program provides Business Partners with the confidence to know how their client’s performance compares to industry validated benchmarks. MAP Key Compliant partners take advantage of sponsorship opportunities that position you at the center of a qualified revenue cycle audience.

MAP Key Connect

Subscribing HFMA Business Partners have access to HFMA’s industry standard MAP App benchmark data. Organizations can compare the performance of the work they are doing on behalf of their provider clients versus industry best practice standards.  

MAP Key Compliant

Recognizes information technology products that capture data needed to use MAP Keys.