HFMA's MAP Initiative

Created by and for healthcare leaders, HFMA's MAP Initiative provides a comprehensive revenue cycle strategy designed to help you MEASURE performance, APPLY evidence-based improvement strategies, and PERFORM to the highest standards.

Hit your performance targets with HFMA's MAP

Hospitals, Health Systems, and Physician Practices

Use publicly-available MAP Keys to measure benchmarks against your peers when you subscribe to MAP App, gain best practices at Revenue Cycle Conference (formerly known as MAP Event), and get recognized with the MAP Award.

Business Partners   

Earn the MAP Key Compliant designation and take advantage of sponsorship opportunities that position you at the center of a qualified revenue cycle audience.

MAP Components

HFMA's MAP initiative consists of four primary components

MAP Keys

MAP Keys are publicly-available industry-standard metric or KPIs used to track your organization’s revenue cycle performance using objective, consistent calculations.


Uncover revenue cycle opportunities by comparing your performance to 600+ peer facilities.

Revenue Cycle Conference

Learn what it takes to build your team, extend accountability, and drive high performance in the revenue cycle when you join us for HFMA's Revenue Cycle Conference (formerly MAP Event).

MAP Award

Earn recognition for your achievements in pursuing revenue cycle excellence.