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John Dwight, vice president of marketing and partnerships at Simplee, on the company’s role in helping organizations establish a consumer-centric healthcare delivery system:
“Our company was founded by our CEO who came up with the idea because he, himself, had a really broken experience in receiving medical bills for his family’s visit to a hospital.
“As a company, we approach this problem of consumerism as people who have been in health care, and as people who have been in technology. We believe that there’s a way to give consumers and patients what they want through technology to make these experiences better—more information in the hands of consumers and putting them more in control through self-service.
“Through that, we can turn the healthcare experience into one that looks a lot more like the types of experiences that consumers have in all other parts of their lives. The common thread is that when a patient has more information and is having a better experience, it’s better for the patient and better for the health system. It’s a better conversation with the physicians and a better conversation about how to pay the bill and manage the financial part of it.”
See related article: Creating a Consumer-Centric Healthcare Delivery System: A Report from HFMA’s 2018 Annual Conference